Schema Validator For E-Commerce Stores

Paste any webpage URL for your online store and instantly validate its JSON-LD structured data against Schema.org specifications.

Enter the webpage URL
Check My Store
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Free Tool · No Login Required

✦ Free Tool · No Login Required
✓ Free  ·  ⚡ Quick Results  ·  🔒 No Signup Needed

How It Works

Check every link on your online store for errors in three simple steps.

1

Enter A Page URL

Paste the URL of any webpage of your online store you want to check.

2

AI-Powered Scan

The tool extracts all JSON-LD structured data from the page and runs it through Schema.org validation rules, checking every field for presence, formatting, and completeness.

3

Get Detailed Report

Receive a 0–100 schema score with a letter grade, a breakdown of Google Shopping readiness, rich snippet eligibility, and AI readiness, plus a full issue list sorted by severity with a specific fix for each one.

What We Check

The validator inspects every dimension of your product schema, from required fields to channel-specific readiness.

Required Fields (Product Title, Price, Availability)

Confirms whether your schema includes the core fields every valid product schema must have.

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Recommended Fields (Description, Condition, Color, Size)

Checks whether your schema includes fields that are not strictly required but improve listing quality, filter eligibility, and visibility across Google Shopping and other channels.

Rich Snippet Eligibility

Validates whether your schema qualifies Google to show star ratings, price, and availability directly in organic search results.

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AI Readiness

Evaluates whether your structured data is detailed enough for AI-powered search engines and shopping assistants to understand, surface, and recommend your products.

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Google Shopping Readiness

Checks whether your structured data covers all the fields Google Merchant Center needs to list and surface your products in Shopping results.

🖼️

Image URLs

Flags missing or malformed image URLs that can prevent your product from appearing in image results or even Shopping ads.

How to Fix Schema Issues on Your Page

Follow these steps to go from flagged errors to a fully validated, search-ready schema.

1

Run the Free Schema Audit

Paste any page URL of your e-commerce store and let the tool extract and validate all JSON-LD structured data on the page. You get a scored report with a full issue list, a readiness breakdown across three dimensions, and severity labels so you know where to start.

2

Review Your Score and Letter Grade

Your 0–100 score tells you how complete and correct your schema is overall. A low score means Google and AI engines are missing key signals about your product. Start with the critical issues to move the needle fastest.

3

Fix Critical Issues First

Critical issues are fields that are missing or malformed and directly block Google Shopping listings, rich snippets, or both. Add any missing required fields like title, price, availability, etc., and ensure formatting matches Schema.org specifications exactly.

4

Resolve Warnings to Improve Readiness

Warnings flag fields that are not strictly required but significantly improve your eligibility for Shopping ads, star ratings in search, and AI-powered product discovery. Address brand, image, GTIN, and review markup wherever possible.

5

Improve AI Readiness

AI readiness reflects how well your structured data enables AI engines to interpret your product. Add depth through fields like description, aggregateRating, offers details, and additional identifiers to ensure your products can be discovered and recommended in AI-driven results.

6

Re-run the Validator to Confirm

Once your fixes are live, paste the URL again and verify your score has improved and all flagged issues are resolved. Aim for a score above 80 before treating your schema as production-ready.

Don't Stop at Schema. Optimize Your Entire Product Feed Too.

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