Bing Shopping Feed Management Software for Shopify

Drive Shopify Sales From Bing Shopping Ads Effortlessly

Promote your Shopify products on Bing Shopping using AdNabu’s AI-optimized product feeds that are fully compliant with Bing’s product data requirements. Reach high-intent shoppers and drive steady sales easily.

Streamline Feed Management With A ‘Built For Shopify’ App

A ‘Built for Shopify’ certified product data feed solution that meets Shopify’s highest standards and benchmarks for speed, quality, and reliability.
Create and optimize Bing Shopping feeds confidently, without any downtime or feed errors. Maintain consistent performance at all times.
Get full support for Shopify native features like Metaobjects and Metafields. Send structured product data to Microsoft Merchant Center faster.
Benefit from integrations with headless storefronts and apps like Shopify Flow. Automate product data workflows and improve store efficiency.

Use AdNabu’s Smart AI To Optimize Your Bing Shopping Feeds

Optimize essential Bing Shopping feed attributes such as titles, descriptions, etc., with AdNabu’s cutting-edge AI, powered by the GPT-4o mini model.
Enable the ‘Automated AdNabu AI’ feature and let the app automate feed optimization using your allocated credits.
Get fresh keyword ideas from Google Keyword Planner to refine Bing Shopping feed titles and descriptions.
Bulk update more than 70 feed attributes across all products and variants at once.

Expand Globally With Multilingual And Multicurrency Feeds

Create multilingual product feeds for Bing Shopping to reach shoppers in their preferred language worldwide.
Display prices in local currencies to offer shoppers a familiar and confident purchasing experience.
Improve visibility across global markets with feeds tailored to regional language and currency needs.

Sync Product Data Updates To Bing Quickly And Securely

Sync every product update from Shopify to Bing automatically. Hourly updates keep your feed fresh and accurate at all times, without any manual effort required.
Maintain consistent data across your Shopify store, ads, and Microsoft Merchant Center. Seamlessly prevent common feed errors and ensure that your ads are always up and running.
Keep your Bing product listings accurate and up-to-date and ensure that shoppers always see the correct product information.

Promote Shopify Products Across All Leading Marketplaces

Sync Shopify product data to Google Merchant Center automatically with accurate and reliable feed updates.
Generate compliant feed URLs for channels like Facebook, Instagram, TikTok, Pinterest, X, and Snapchat.
Use multilingual and multicurrency feeds to reach shoppers in their preferred language and currency.
Enable hourly feed updates to keep product data fresh across all connected marketplaces.
Customize item IDs and group IDs to match each marketplace's specific format requirements.
Create custom feeds for any sales channel using advanced field mapping and auto-generated feed URLs.

HAPPY CUSTOMERS

See why our customers love us.

Easy to setup!

So far the app has been incredible easy to setup and customer service superb. This will make so much difference to our advertising abroad!

Le Club

Canada

The Absolute Best!

They went above and beyond to get my product listed and running on Google. I have tried for years and no one could help me, until I got the Adnabu app!

Millevita

Australia

Great App!

Able to change title listing is a major plus to help with SEO on Google Shopping, much better than the native shopify integration!

United States

Blade-Tech Holsters

24/7 for support!

What an amazing team of people at this company. It seems as if there are around 24/7 for support! Great app, great support, and great documentation which helps a lot.a placeholder text to demonstrate the visual.

Classic Horror Shop

United States

Really nice job!

I've been using the app for a while now and I still love its simplicity. Thanks to the app, I was able to get all my products approved. The app saved me a lot of time and, above all, nerves. Really nice job!

RoTe Place

Australia

Frequently Asked Questions

Do I need to create separate feeds for different marketplaces?

No. You can use the same product feed across multiple marketplaces. AdNabu generates a unique Data Feed URL for each marketplace, allowing you to export and manage feeds automatically. These URLs can be created in the Marketplace section of the app, where you can also customize UTM parameters and select your preferred language and location.

Can I manage Google Shopping ad campaigns through the app?

No. AdNabu focuses on feed creation and optimization for leading marketplaces such as Google Shopping, Meta, etc., and not campaign management.

Why do Bing product feeds expire on Microsoft Merchant Center, and how does AdNabu help with that?

Marketplaces such as Bing expect merchants to keep product data fresh and updated at all times in order to provide high-quality shopping experiences to users. If feeds are not refreshed every thirty days, products expire, and then they cannot appear in ads either.

AdNabu helps Shopify merchants tackle this problem with its hourly update feature. Once you enable the feature within the app, your feeds are updated on Bing on an hourly basis. Not only that, but also all kinds of product changes sync automatically to Microsoft Merchant Center, keeping listings active and accurate. So, your product feed never expires, and your ads never face downtime.

How long does it take for a Bing product feed to be reviewed and approved?

Once you submit a feed, it usually starts processing within a few minutes. Larger files may take longer to finish processing. After processing, the editorial review can take up to twenty-four hours. If the feed does not pass the first review, it may go through an additional review that can take up to three business days.

If even after that, you see an error, we recommend you contact Bing’s Support team.

What file formats are supported for Bing Shopping feed uploads?

For Bing Shopping, feed files must be tab-delimited plain text. Supported formats include TXT and compressed files such as ZIP, GZ, GZIP, TAR.GZ, and TGZ. In addition, existing Google-formatted XML files are also accepted.

Does it cost anything to advertise on Bing? If yes, how much?

Yes, advertising on Bing costs money and follows a cost-per-click pricing model. You pay only when someone clicks your ad.

Across industries, the average cost per click for Bing ads is $1.54.

Does the app support Shopify Markets?

Yes, AdNabu supports Shopify markets and showcases accurately priced product listings in local currencies. Our app does not link with Microsoft Merchant Center; however, a 'Localised Data Feed URL' offered by our app can help you upload language and country-specific feed data directly.

Is there a limit on the number of products I can manage with AdNabu?

AdNabu offers flexible plans based on store size. The free plan supports up to one hundred products, making it suitable for smaller catalogs. As your store grows, higher plans remove product limits and support unlimited products, orders, and countries, along with advanced features.

What if my Bing feed has errors or issues?

The data we sent to Microsoft Merchant Center doesn’t contain any errors. You must check your feed in the Microsoft Merchant Center account to see if your feed has errors or issues. Here is how to create a Microsoft Merchant Center Feed.

Can the Bing shopping feed automatically get updated?

No, Our app does not link with the Microsoft Merchant Center–however, you can generate a unique 'Data Feed URL' offered by our app can help you upload data directly to the Microsoft Merchant Center.

It is recommended that you update your file daily. If you cannot, please update your file once a month since all updated catalogs will expire after 30 days. To do this, go to your Microsoft Merchant Center account and click Tools. Under tools, you can navigate to Merchant Center and click on Feeds.

You can select the type of update and set a schedule according to your preferences.

Does the app support Metafields for Bing?

Yes. The app supports metafields. The metafields used for your Google Shopping feed can also be used for your Bing feed. You can also add custom metafields for your products within Shopify Admin. You can enable it by going to the app and clicking on Settings. Once you’re there, you can click on Metafields, and then you can select Enable Metafields to add metafields to your feed file.

I have an extensive catalog. Is there any limit on the number of products in my store?

Our app does not put a limit to the number of products you can add to the feed file–however, Microsoft Merchant Center does have a 3GB limit for FTP and URL download options.