Build an idealo Product Feed From Your Shopify Store

AdNabu’s "Custom Feed" feature helps you organize Shopify product data around idealo’s feed requirements, preparing your offers for price comparison shoppers.

Put Your Shopify Products in Front of Price Comparison Shoppers

On idealo.de and in the idealo app, shoppers can compare more than 606 million offers. Add your Shopify products to that comparison using the data you already manage in your store.

Built For Shopify

Map Shopify Data to idealo’s Feed Columns

  • idealo requires fields such as SKU, title, price, product URL, delivery time, and delivery costs. Connect these to your Shopify data, along with recommended details like brand and category path.
  • Send prices that include applicable VAT and follow the destination’s tax requirements.
  • Add shipping charges in fields like deliveryCosts_dhl and payment charges in paymentCosts_paypal, using static values only where the same charges apply to every relevant offer.
  • Give each product variant a unique SKU, so shoppers can find the right size or color when comparing offers on idealo.

Strengthen Your Shopify idealo Feed With AdNabu AI

  • Rewrite product titles and descriptions with AdNabu’s AI, powered by the latest GPT models, and send the improved versions to idealo as AdNabu fields.
  • Turn on Automated AdNabu AI to enhance product data automatically, using your allocated AI credits.
  • Work fresh keyword suggestions from Google’s Keyword Planner into your titles, so they reflect the terms shoppers actually search for.
  • Bulk edit prominent fields like titles, descriptions, and product types for all your products and variants in one go, then bring the updated values into your Shopify idealo product feed without any hassle.
Advertise Globally With Localized Feeds
Advanced Feed Optimization

Send Your Feed to idealo in a Format It Accepts

  • idealo supports hosted CSV, TXT, and XML feeds and regularly retrieves product data from their URLs. Make sure your custom feed follows idealo’s required structure before submitting it.
  • Copy your feed URL from View Data Feed URLs and share it with idealo through your idealo Business account, or download the XML file to review it first.
  • Click Sync in AdNabu after updating Shopify prices or stock to refresh your feed. idealo can then retrieve the updated data during its scheduled fetch.
  • Adjust your mapping or retire older feeds from the Custom Feeds list as your catalog grows.

Advertise Your Shopify Items on idealo

  • idealo primarily uses cost per click pricing when shoppers visit your store. Review the applicable CPC rates and minimum charges for your market.
  • Review clicks and offer performance in idealo Business, the merchant dashboard idealo provides.
  • Ask buyers to leave shop reviews on idealo, as ratings shape how much trust shoppers place in your offer.
  • Your idealo account, budget, and listing settings are handled in idealo Business, separately from AdNabu.
Seamless Shopify-Native Data Support
Up-to-date Feeds for TikTok

Sell on idealo, Google Shopping, and 2,000+ Channels Across Regions With One App

  • Build feeds for more than 2,000 marketplaces, comparison sites, and sales channels, including Bing, Facebook, Instagram, TikTok, Pinterest, Snapchat, and X, all from the same dashboard.
  • Your Google Merchant Center sync keeps running while separate custom feeds serve idealo and other European channels.
  • Get alerts for Google Shopping feed and Merchant Center errors, so issues on your main channel are caught early while idealo runs alongside it.
  • AdNabu is a “Built for Shopify” certified app, meeting Shopify’s standards for performance, design, and merchant helpfulness.
HAPPY CUSTOMERS

See why our customers love us.

Stars

Easy to setup!

So far the app has been incredible easy to setup and customer service superb. This will make so much difference to our advertising abroad!

Le Club

Canada
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The Absolute Best!

They went above and beyond to get my product listed and running on Google. I have tried for years and no one could help me, until I got the Adnabu app!

Millevita

Australia
Stars

Great App!

Able to change title listing is a major plus to help with SEO on Google Shopping, much better than the native shopify integration!

United States

Blade-Tech Holsters

Stars

24/7 for support!

What an amazing team of people at this company. It seems as if there are around 24/7 for support! Great app, great support, and great documentation which helps a lot.a placeholder text to demonstrate the visual.

Classic Horror Shop

United States
Stars

Really nice job!

I've been using the app for a while now and I still love its simplicity. Thanks to the app, I was able to get all my products approved. The app saved me a lot of time and, above all, nerves. Really nice job!

RoTe Place

Australia

Frequently Asked Questions

Get Your Offers Into idealo’s Price Comparison

Install AdNabu, build your first idealo feed, and give price conscious shoppers a direct path to your store.