Thought you did everything right but you suddenly find that your product feed has been disapproved of by the Google Shopping carousel? No doubt, using Google Shopping is a smart solution to increase brand visibility, but troubleshooting can be a hassle when things awry. To make things easy, we’ve gathered the most common issues that Google Merchants come across. Use this handy checklist whenever you encounter trouble, so that you can resolve issues faster.
Learn More about Troubleshooting your Google Shopping feed here.
Google Merchant feed is where you want to upload product details from Google. This is where Google Shopping and Google's eCommerce assets put up your stuff. Users in Google Shopping Search results see some items and these goods They also appear on Google's key search results pages with organic listings. Google Merchant Center is a platform that lets you upload product lists for Google Store, product ads, and google market search. You will need to ensure that your company complies with the Merchant Center google feed guidelines listed here before establishing a Merchant Center account and setting up your product details.
Learn More about Requirements to Google Shopping feed here.
You can now take the help of Google Merchant Center to put your product information on Google and make your products available for Google shopping. Your product data shapes the way your ads behave and function on shopping sites. To make your shopping campaigns successful, you need to provide and maintain high quality, precise and relevant product data, along with optimizing campaigns, bid strategy, and execution. However, the most significant wins come from optimizing your Google merchant center data feed. Product listing ads on Google shopping provide the best opportunities to reach a greater audience and aim for better targeting.
Learn More about Google Shopping Feed Optimization Tips here.