List of 500+ top eCommerce Keywords

 

Top_ecommerce_Keywords_2X

 

If there’s one factor that didn’t change in the many updates that Google rolled out over the past few years, it’s keyword research. Finding the right keywords still remains crucial to building a successful ad campaign or generally strengthening any content to show up high on the list of search engine results.

The process of keyword research, however, has gone through its own face lift. It remains consistent that accurate keyword and regular keyword research is crucial for inbound marketers of an eCommerce business to create, maintain and optimize digital marketing campaigns of all types.

Firstly, what is the keyword? It’s a word or phrase that accurately covers everything that your product, service or eCommerce site boils down to. They also double up as queries users type into search engines to find related links. A keyword list can be as short or as long as you want it to be, depending on what your research strategy is.

There exist different types of keywords and keyword phrases. Short tail keywords are made up of 3 or fewer words. They’re also called head keywords and are, more often than not, high-ranking and extremely common. Long-tail keywords are highly-specific keyword phrases that are used by users who know what they’re looking for. These are less competitive but are more conversion-driven than the short tail. Mid-tail keywords are what most strategies focus on as they’re the midpoint between the head and long-tail keywords.

The ideal keyword strategy focuses heavily on mid-tail keywords, with a few long-tail and head keywords thrown in for good measure.

The matter is not just about using keywords directly in copy, but using keyword research to identify and build on popular user search queries to form strategies and business plans. Keywords serve as a door to a user’s mind in that it tells any business what a user wants to learn more about- topics, trends, and interests.

eCommerce SEO ideally involves a lot of keyword research because it helps identify where and how user interest is spread and how a business can capitalize on this, whether in their products, marketing or reach. It also helps to identify how well or badly a business ranks in the search results for the keyword that’s most relevant to their products or services. This, in turn, is crucial in pinpointing where a campaign is failing and whether strategic measures need to be taken to improve rankings on the Search Engine Results Page (SERPs).

 

What are current top eCommerce keywords ?

 

By 2021, global eCommerce sales will have grown to nearly 250% since 2014, potentially crossing the $4 trillion mark. Needless to say, then, that eCommerce keywords are likely some of the most researched terms on the internet.

eCommerce has different facets and nuances, but Google Ads can help find eCommerce-related keywords that are relevant to your business, products, and services.

The current top eCommerce keywords are those with high search volume. These indicate that thousands of users are searching for them or related terms on a monthly basis and that the interest brewing around the keywords could possibly be leveraged by a business. Google Ads allows marketers to find these keywords and view their volumes, competition levels and costs per click (CPC).

Google Ads offers a Keyword Planner that can find keywords from search queries and divide them based on search volume, monthly searches, and competition. For eCommerce businesses, Keyword Planner can identify words or phrases relevant to your service, to then use in any and all forms of digital marketing.

Keyword planning is key in effective Search Engine Optimization (SEO) of content. No matter what kind of content-blog posts, articles, on-page SEO for category pages, whitepapers, even meta descriptions- keywords and keyword research can make or break your digital marketing campaign.

Keyword implementation can be done through many strategies. Businesses could look for the top keywords in their niche to use in content. However, this doesn’t always guarantee high rankings on search pages, especially if your business is a smaller one with next to no chance of pushing out the biggest players in the industry. In this case, finding niche keywords might work better, as it will help to target users who know specifically what they’re looking for but just want to know where to find it.

 

List of top eCommerce Keywords

 

S.No

Keyword

Difficulty

Volume

CPC

1

ecommerce

67

62000

14

2

dhl ecommerce

23

50000

8

3

dhl ecommerce tracking

26

37000

3.5

4

ecommerce website

69

9000

25

5

what is ecommerce

61

7700

9

6

ecommerce platforms

60

6300

35

7

best ecommerce platform

60

6000

20

8

ecommerce business

53

5800

11

9

walmart ecommerce

25

4100

10

10

wix ecommerce

16

3500

12

11

free ecommerce website

53

3100

20

12

dhl ecommerce tracking number

27

3000

3

13

wordpress ecommerce

48

2400

13

14

ecommerce jobs

7

2200

1.1

15

dhl ecommerce distribution center

2

2000

9

16

ecommerce definition

61

1800

8

17

squarespace ecommerce

9

1800

13

18

how to start an ecommerce business

54

1800

18

19

ecommerce store

70

1700

25

20

ecommerce website builder

51

1500

40

21

magento ecommerce

58

1400

11

22

dhl ecommerce us

26

1400

 

23

best ecommerce website builder

43

1300

40

24

ecommerce marketing

33

1300

18

25

director of ecommerce

0

1300

0

26

ecommerce sites

61

1100

18

27

walmart ecommerce jobs

0

1100

1.5

28

ecommerce websites

59

1100

25

29

dhl ecommerce us tracking

21

1100

 

30

ecommerce website design

52

1100

35

31

ecommerce stores

46

1100

17

32

walmart ecommerce careers

17

1000

2

33

ecommerce site

65

1000

20

34

ecommerce news

36

900

18

35

wordpress ecommerce themes

53

900

15

36

best ecommerce platform 2019

46

900

 

37

ecommerce software

55

900

30

38

define ecommerce

61

900

12

39

ecommerce business for sale

23

900

7

40

top ecommerce sites

42

800

10

41

starting an ecommerce business

54

800

15

42

dhl ecommerce tracking usa

27

800

 

43

wordpress ecommerce plugins

29

800

11

44

best ecommerce sites

57

800

20

45

first data ecommerce

7

700

9

46

square ecommerce

18

700

11

47

godaddy ecommerce

3

700

8

48

apple ecommerce

28

700

2

49

ecommerce platform

68

700

30

50

ecommerce or e-commerce

14

700

 

51

best ecommerce websites

50

600

25

52

ecommerce meaning

61

600

20

53

ecommerce trends

48

600

10

54

ecommerce website templates

43

600

13

55

en route to dhl ecommerce distribution center

5

600

10

56

shopify ecommerce

59

600

8

57

best ecommerce platforms

63

600

20

58

ecommerce manager salary

1

600

0

59

ecommerce growth

87

500

10

60

ecommerce icon

12

500

1.4

61

ecommerce solutions

61

500

35

62

wix ecommerce pricing

36

500

10

63

wp ecommerce shipping

0

500

6

64

top ecommerce platforms

60

500

20

65

ecommerce managers

3

500

14

66

b2b ecommerce

32

500

25

67

weebly ecommerce

32

500

11

68

how to build an ecommerce website

64

500

35

69

ecommerce business ideas

27

500

8

70

ecommerce director

0

500

0.15

71

wp ecommerce tutorials

16

500

1.8

72

ecommerce wp themes

50

450

4.5

73

ecommerce logo

0

450

6

74

ecommerce defined

45

450

45

75

ecommerce statistics

66

450

15

76

ecommerce or e commerce

10

450

0

77

definition ecommerce

60

450

6

78

ecommerce sales tax

18

450

6

79

what is ecommerce business

62

450

8

80

ecommerce energy

0

450

4.5

81

goodwill ecommerce

11

450

5

82

free ecommerce platform

26

450

20

83

ecommerce apple

34

400

17

84

ecommerce tracking

55

400

7

85

what is an ecommerce website

54

400

12

86

wp ecommerce quickbooks

1

400

7

87

dhl ecommerce facility

25

400

7

88

best ecommerce wordpress themes

31

400

7

89

ecommerce seo

57

400

30

90

ecommerce blog

20

400

14

91

ecommerce photography

11

400

9

92

ecommerce definitions

54

400

45

93

wp ecommerce template

48

400

3.5

94

practical ecommerce

1

400

11

95

ecommerce hosting

44

400

19

96

what is the difference between ecommerce and ebusiness?

3

400

 

97

webflow ecommerce

3

400

16

98

what is ecommerce website

53

400

8

99

ecommerce manager

4

400

45

100

wp ecommerce templates

39

400

3.5

101

ecommerce templates

50

400

11

102

avg ecommerce cy limited

0

350

6

103

walmart ecommerce job

2

350

0.35

104

top ecommerce company

24

350

4

105

ecommerce conversion rate

57

350

20

106

best free ecommerce website builder

54

350

35

107

ecommerce fuel

0

350

25

108

wp ecommerce paypal

7

350

6

109

email marketing ecommerce

37

350

19

110

free ecommerce store

54

350

15

111

what is dhl ecommerce

11

350

13

112

ecommerce web design

39

350

40

113

ecommerce bytes

2

350

35

114

ecommerce fulfillment

30

350

17

115

best website builder for ecommerce

39

350

45

116

en route to dhl ecommerce

5

350

2

117

ecommerce packaging

1

350

9

118

ecommerce shipping solutions

43

350

35

119

paypal ecommerce

26

350

7

120

ecommerce sales

89

350

12

121

netsuite ecommerce

0

350

25

122

free ecommerce

38

350

14

123

ecommerce merchant account

7

350

40

124

laravel ecommerce

22

300

17

125

ecommerce advantages and disadvantages

8

300

18

126

ecommerce companies

17

300

6

127

ecommerce kpis

13

300

16

128

ecommerce manager job description

3

300

20

129

building an ecommerce web site

61

300

20

130

google ecommerce

62

300

15

131

salesforce ecommerce

4

300

18

132

how to start ecommerce business

52

300

17

133

dhl ecommerce track us

25

300

 

134

ecommerce website design company

8

300

35

135

wp ecommerce review

19

300

8

136

reddit ecommerce

0

300

1.3

137

ecommerce shipping

27

300

25

138

ecommerce development company

21

300

40

139

dhl ecommerce asia

12

300

 

140

samsung ecommerce

1

300

8

141

dhl ecommerce phone number

5

300

3.5

142

wp ecommerce wordpress

57

300

4

143

amazon ecommerce

43

300

10

144

types of ecommerce

22

300

25

145

free ecommerce website templates

26

300

13

146

top ecommerce companies

27

300

9

147

ecommerce company

26

300

10

148

what is an ecommerce business

61

300

7

149

what ecommerce

49

300

9

150

ecommerce website designer

40

300

45

151

open source ecommerce

30

300

17

152

future of ecommerce

18

300

19

153

build an ecommerce web site

67

300

20

154

ecommerce manager salaries

0

300

 

155

ecommerce business plan

24

300

10

156

ecommerce seo company

22

300

30

157

build a n ecommerce website

 

300

20

158

history of ecommerce

26

300

 

159

wp ecommerce reviews

22

300

8

160

ecommerce api

7

300

7

161

drupal ecommerce

34

300

20

162

ecommerce strategies

20

300

17

163

ecommerce website designers

27

300

40

164

ecommerce shopify

66

300

6

165

free ecommerce wp theme

30

300

7

166

ecommerce seo services

16

300

25

167

what does ecommerce mean

59

300

9

168

ecommerce credit card processor

4

300

30

169

best free ecommerce platform

28

300

9

170

mal s ecommerce

1

300

 

171

building a n ecommerce website

 

300

20

172

free ecommerce wp themes

27

300

7

173

ecommerce logos

0

250

6

174

joomla ecommerce

7

250

10

175

ecommerce industry

86

250

5

176

an ecommerce client wants her campaign to be more profitable

0

250

 

177

build ecommerce web site

67

250

25

178

ecommerce marketplace

25

250

15

179

bootstrap ecommerce template free

15

250

9

180

hybris ecommerce

5

250

11

181

node.js ecommerce

8

250

8

182

wordpress ecommerce templates

49

250

6

183

best ecommerce platform 2016

18

250

25

184

ecommerce business plans

16

250

7

185

drop surfing ecommerce

1

250

 

186

create ecommerce website

73

250

35

187

www firstdata com ecommerce

29

250

9

188

type of ecommerce

22

250

20

189

magento ecommerce developers

22

250

19

190

free ecommerce wordpress themes

27

250

7

191

what is drop surfing ecommerce

1

250

 

192

pure ecommerce

3

250

11

193

ecommerce example

33

250

9

194

google analytics ecommerce tracking

39

250

0

195

best free ecommerce wordpress themes

28

250

6

196

magneto ecommerce

43

250

25

197

ecommerce designing

28

250

15

198

ecommerce trends 2018

48

250

 

199

fashion ecommerce

17

250

13

200

ecommerce business planning

15

250

7

201

ecommerce developers

25

250

50

202

ecommerce jobs united states

3

250

 

203

ecommerce jobs description

3

250

8

204

ecommerce interview questions

1

250

2

205

how to start a ecommerce business

52

250

25

206

magento ecommerce development

5

250

45

207

www ecommerce andrea com

0

250

1.7

208

free wordpress ecommerce themes

33

250

18

209

wp ecommerce documentation

35

250

14

210

ecommerce job description

2

250

5

211

top 10 ecommerce websites

24

250

12

212

ecommerce shopping cart

39

250

19

213

average ecommerce conversion rate

49

250

4.5

214

best ecommerce platform for small business

13

250

25

215

retail ecommerce

58

250

19

216

ecommerce cms

9

250

16

217

ecommerce packages

3

250

20

218

ecommerce com

77

250

12

219

how to start ecommerce

56

250

10

220

free ecommerce website unlimited products

15

250

25

221

lightspeed ecommerce

4

250

5

222

google analytics ecommerce

61

250

17

223

ecommerce startup

10

250

10

224

ecommerce wordpress theme

48

250

6

225

walmart global ecommerce

3

250

12

226

ecommerce resume

3

250

0.4

227

ecommerce website development

26

250

40

228

ecommerce themes

55

250

7

229

how to build an ecommerce website from scratch

35

250

35

230

ecommerce conferences 2018

1

250

 

231

best ecommerce solution

56

250

18

232

enhanced ecommerce

51

250

0

233

largest ecommerce companies

18

250

6

234

starting a n ecommerce business

 

250

10

235

website ecommerce

64

250

20

236

ecommerce accounting

2

250

13

237

walmart ecommerce san bruno

0

250

3.5

238

ecommerce website builders

46

250

40

239

ecommerce consulting

6

250

18

240

building ecommerce websites

56

250

25

241

build ecommerce websites

55

250

25

242

wix ecommerce prices

26

250

10

243

ecommerce reddit

0

250

 

244

departure origin dhl ecommerce facility

12

250

5

245

track dhl ecommerce

19

250

 

246

ecommerce web site for sale

28

250

15

247

mals ecommerce

0

250

40

248

dhl ecommerce / api / dhl global mail

20

250

 

249

ecommerce business idea

26

250

7

250

e-commerce ecommerce software

54

250

 

251

ecommerce template

50

250

16

252

ecommerce web design companies

8

250

30

253

ecommerce shopping carts

34

250

25

254

omnyex ecommerce dmcc

1

250

17

255

dhl ecommerce customer service

7

250

18

256

ecommerce agency

5

200

12

257

wordpress ecommerce plugin

38

200

6

258

ecommerce order fulfillment

19

200

19

259

free ecommerce website builder

65

200

25

260

ecommerce conferences

4

200

7

261

divi ecommerce

9

200

3.5

262

wix ecommerce review

11

200

12

263

ecommerce inventory management

12

200

10

264

node js ecommerce

12

200

18

265

ecommerce salary

1

200

4

266

ecommerce websites for sale

31

200

16

267

china ecommerce

11

200

7

268

best ecommerce hosting

28

200

25

269

ecommerce design

46

200

25

270

best ecommerce website

50

200

 

271

whats ecommerce

62

200

16

272

atg ecommerce

4

200

8

273

ecommerce optimization

38

200

10

274

ecommerce dhl

11

200

8

275

ecommerce market share

64

200

25

276

ecommerce tools

9

200

25

277

squarespace ecommerce pricing

16

200

8

278

ecommerce examples

27

200

9

279

ecommerce conferences 2016

0

200

6

280

free ecommerce platforms

33

200

13

281

ecommerce drop shipping

62

200

15

282

ecommerce site building

58

200

25

283

global ecommerce

50

200

20

284

ecommerce businesses for sale

28

200

4.5

285

how to set up an ecommerce website

65

200

35

286

ecommerce web developer

17

200

50

287

ecommerce fulfillment services

29

200

20

288

ecommerce business license

4

200

6

289

buy ecommerce business

31

200

6

290

ecommerce warehouse

3

200

12

291

walmart ecommerce salary

0

200

5

292

ecommerce crm

4

200

40

293

stripe ecommerce

20

200

6

294

ecommerce merchant services

6

200

25

295

k ecommerce

6

200

8

296

what is ecommerce?

61

200

 

297

omnyex ecommerce

1

200

14

298

free wordpress ecommerce theme

34

200

6

299

ripen ecommerce

0

200

25

300

ecommerce naics code

4

200

0

301

ecommerce marketing strategies

40

200

45

302

best wordpress ecommerce plugin

30

200

7

303

ecommerce forums

10

200

2

304

ecommerce marketing strategy

41

200

30

305

kohls ecommerce

1

200

3

306

benefits of ecommerce

8

200

 

307

ecommerce app

14

200

11

308

ecommerce consultant

0

200

17

309

enhanced ecommerce google analytics

59

200

 

310

free ecommerce wordpress theme

30

200

7

311

ecommerce site builders

52

200

25

312

ecommerce products

49

200

10

313

ecommerce website in india

22

200

35

314

bootstrap ecommerce

9

200

9

315

ecommerce return policy

17

200

6

316

ecommerce fraud protection

61

200

60

317

ecommerce site builder

47

200

30

318

best ecommerce sites for small business

15

200

17

319

dhl ecommerce number

15

200

 

320

ecommerce landing page

21

200

13

321

ecommerce tdcj

4

200

0.4

322

ecommerce markets

60

200

15

323

wp ecommerce digital downloads

46

200

 

324

open source ecommerce platforms

20

200

30

325

start an ecommerce business

51

200

10

326

big data ecommerce

10

200

25

327

ecommerce apis

2

200

7

328

b2b ecommerce platform

29

200

40

329

ecommerce stats

67

200

35

330

online ecommerce

77

200

17

331

dhl tracking ecommerce

26

200

3

332

cheapest ecommerce website

33

200

 

333

spree ecommerce

11

200

35

334

ecommerce merchandising

3

200

9

335

ecommerce cpa

1

200

0

336

free wp ecommerce themes

39

200

6

337

ecommerce job descriptions

2

200

5

338

ecommerce development solutions

13

200

 

339

ecommerce fraud

10

200

17

340

building an ecommerce website

61

200

45

341

ecommerce squarespace

10

200

 

342

ecommerce services

5

200

17

343

ecommerce website hosting

34

200

25

344

seo for ecommerce

48

200

25

345

west elm ecommerce

2

200

2

346

ecommerce email marketing

37

200

35

347

ecommerce inspector

16

200

 

348

ecommerce apple com

25

200

3

349

zoey ecommerce

3

200

7

350

ecommerce analyst salary

0

200

0

351

ecommerce training

23

200

7

352

ecommerce momentum

0

200

18

353

ecommerce images

5

200

16

354

ecommerce specialist salary

0

200

10

355

ecommerce platform comparison

55

200

25

356

ecommerce startups

8

200

7

357

what's ecommerce

61

200

11

358

best ecommerce sites 2017

40

200

 

359

django ecommerce

18

200

11

360

best wordpress themes for ecommerce

35

200

1.4

361

wp ecommerce custom fields

0

200

2

362

headless ecommerce

16

200

 

363

wordpress wp ecommerce themes

40

200

4.5

364

build ecommerce website

73

200

40

365

wp ecommerce csv import

0

200

 

366

how does ecommerce work

34

200

13

367

best ecommerce software

59

200

25

368

ecommerce fulfilment

42

200

16

369

ecommerce development services

13

200

25

370

what is the difference between ecommerce and ebusiness quizlet

0

200

0

371

nodejs ecommerce

8

200

19

372

how to start a n ecommerce business

 

200

13

373

ecommerce books

5

200

1.7

374

jet ecommerce

36

200

4

375

ecommerce fraud prevention

7

200

25

376

mobile ecommerce

48

200

18

377

ecommerce terms and conditions

10

200

7

378

biggest ecommerce sites

33

200

12

379

ecommerce web developers

18

200

40

380

ecommerce privacy policy

38

200

4

381

wp ecommerce

63

200

13

382

wp ecommerce shipping plugin

44

200

6

383

ecommerce metrics

14

200

15

384

ecommerce online store

77

200

40

385

wp ecommerce mailchimp

30

200

 

386

ecommerce strategy

18

200

17

387

wordpress wp ecommerce theme

36

200

4.5

388

enhanced ecommerce google tag manager

16

200

0

389

ecommerce define

59

200

10

390

ecommerce spelling

2

200

0

391

wp ecommerce download

48

200

0.7

392

ecommerce data

18

200

18

393

react ecommerce

5

200

 

394

best ecommerce platform 2018

59

200

 

395

best ecommerce plugin for wordpress

29

200

9

396

ecommerce specialists

4

200

30

397

ecommerce in india

20

200

4.5

398

ecommerce tips

23

200

11

399

ecommerce developer

5

200

35

400

instagram ecommerce

39

200

25

401

ecommerce articles

10

200

20

402

ecommerce partners

4

200

11

403

how to set up a ecommerce website

59

200

18

404

e-commerce or ecommerce

33

200

 

405

ecommerce website maker

61

200

0

406

build an ecommerce website

69

200

20

407

best ecommerce platform for startups

12

200

 

408

uniqlo ecommerce

3

200

0.8

409

ecommerce wordpress

51

200

12

410

facebook ecommerce

33

200

11

411

ecommerce university

9

200

8

412

wcs ecommerce

1

200

4.5

413

ecommerce analyst

0

200

0.7

414

ecommerce vs retail

52

150

16

415

ecommerce marketing agency

6

150

25

416

terms and conditions for ecommerce

4

150

13

417

ecommerce site template

43

150

11

418

hip ecommerce

1

150

 

419

ecommerce wikipedia

22

150

25

420

ecommerce plugin for wordpress

37

150

20

421

ecommerce blogs

14

150

14

422

ecommerce themes wordpress

49

150

10

423

wp ecommerce add to cart button

5

150

 

424

best ecommerce

64

150

15

425

costco ecommerce

8

150

9

426

ecommerce def

54

150

19

427

wp ecommerce forum

4

150

 

428

pb teen ecommerce

6

150

1.9

429

wp ecommerce help

18

150

8

430

aws ecommerce

0

150

6

431

ecommerce website cost

15

150

18

432

ecommerce technology

9

150

25

433

turnkey ecommerce websites for sale

24

150

13

434

free ecommerce templates

28

150

6

435

ebay ecommerce

12

150

9

436

ecommerce sales funnel

7

150

9

437

wordpress ecommerce themes free

39

150

25

438

wp ecommerce fedex

3

150

1.4

439

ecommerce product manager

0

150

8

440

ecommerce conversion funnel

12

150

6

441

ecommerce business analyst

0

150

5

442

squarespace ecommerce review

18

150

9

443

ecommerce payment processing

11

150

18

444

infinite ecommerce solutions inc

1

150

19

445

advantages of ecommerce

15

150

6

446

biggest ecommerce companies

24

150

 

447

ecommerce experience

9

150

30

448

ecommerce certifications

11

150

10

449

free ecommerce stores

65

150

10

450

akc ecommerce

2

150

3.5

451

ecommerce payment gateway

26

150

25

452

start ecommerce business

52

150

16

453

hubspot ecommerce

2

150

20

454

ecommerce logistic

8

150

16

455

ecommerce payments

42

150

12

456

ecommerce entrepreneur

21

150

20

457

ecommerce vs e-commerce

8

150

 

458

ecommerce group

1

150

30

459

wp ecommerce shipping calculator

1

150

5

460

ecommerce models

8

150

20

461

amazon ecommerce platform

7

150

20

462

best ecommerce developers

15

150

20

463

wp ecommerce search

21

150

3.5

464

dhl ecommerce slow

1

150

 

465

ecommerce application

19

150

14

466

ecommerce best practice

8

150

20

467

wp ecommerce examples

30

150

 

468

kroger ecommerce

1

150

 

469

ventus ecommerce

0

150

 

470

established ecommerce business for sale

24

150

6

471

ecommerce market size

77

150

 

472

mailchimp ecommerce

12

150

4.5

473

ecommerce pricing

22

150

16

474

ecommerce innovations

0

150

20

475

best ecommerce landing pages

17

150

10

476

social media ecommerce

33

150

9

477

clover ecommerce

0

150

 

478

ecommerce integration

5

150

20

479

free ecommerce template

28

150

9

480

best wordpress ecommerce

31

150

15

481

ecommerce email templates

14

150

35

482

wp ecommerce free themes

34

150

4.5

483

ecommerce podcast

5

150

14

484

ecommerce project manager

0

150

17

485

ecommerce solutions for small businesses

12

150

25

486

ecommerce 2015

6

150

0.3

487

quickbooks ecommerce

3

150

17

488

ecommerce solution for small business

9

150

25

489

ecommerce web hosting

34

150

40

490

ecommerce business for sale by owner

16

150

6

491

what is an ecommerce platform

61

150

19

492

best wordpress ecommerce themes

28

150

12

493

b2c ecommerce

29

150

30

494

ecommerce customer service

18

150

40

495

best free ecommerce website

31

150

20

496

wordpress ecommerce theme

49

150

6

497

shopify ecommerce website builder

52

150

 

498

ecommerce frauds

6

150

13

499

ecommerce for sale

27

150

6

500

ecommerce ideas

29

150

4.5

 

Why you need to research top eCommerce keywords for your business?

 

The power of keyword research lies in understanding your target market and demographics. However, things can work the other way around, too- keyword research can identify target audience among a host of other benefits:

 

Need #1: Hemin on target audience and demographics.

 

By looking at a keyword dump relating to your business and industry, a business can ring-fence a demographic, psychographic or basic group of people to advertise their products or services to. This sets the tone for upcoming advertising and digital marketing strategies. It also positions your content such that it matches user queries and ranks on search engines.

 

Need #2: Drive organic traffic to your website.

 

Pay Per Click (PPC) advertising has its uses, but nothing can take away from the genuineness and trust that an organically appearing link can generate in a user’s mind. Ranking for a top keyword indicates to a user that you’re trustworthy and the lack of the ‘ad’ symbol next to your headline will work in your favor because it seems like your business is so relevant (which it is!) that it’s made it to the list all on its own.

 

Need #3: Create a content strategy.

 

Before putting any content out there, it is crucial to building a content strategy that outlines the types of content, how often they will go out, what they will talk about and what kind of traffic they will aim to bring in. Looking for the top eCommerce keywords will help you zone in on topics or general frameworks to create content around, which you can then customize to suit your purposes. Right from web page content to social media captions, keywords can determine what to write about, when to write about it and whom to aim it at.

 

Need #4: Revisit existing content.

 

If you’re a new business or one that hasn’t paid much attention to SEO, chances are your content isn’t as powerful as it can be. This could be due to weak writing, lack of head keywords, even broken hyperlinks. Using the top eCommerce keywords, you can create a content-to-keyword strategy that maps your content to a specific high-volume keyword, automatically making them much stronger in terms of page authority, organic traffic, and any other important business metrics.

 

Need #5: Write compelling product descriptions.

 

Every eCommerce business knows that a product description on their stories store can make or break a sale. This is why there’s been a surge in firms going to content companies for fresh product descriptions that are both accurate and search engine optimized. Keywords can help identify trending products and product categories, so leverage them even in 50-word descriptions to make the most of their power.

 

Need #6: Find related keywords.

 

The beauty of top eCommerce keywords is that each word or phrase opens up a new avenue of related keywords that define your business even more, even if you hadn’t thought of it. Every keyword list must have a variety of keywords to drive traffic from all possible angles- so a list of head keywords is simply not enough. However, head keywords can lead to related search queries and a more comprehensive list of matching keywords.

 

Need #7: Optimize individual pages.

 

Businesses can’t afford to cut corners when it comes to making each web page of a site an SEO-friendly one. A top eCommerce keywords list can be further divided based on pages so that each page has content either centered around one main top keyword or contains related keywords based on one head keywords from the list. Digital marketing strategies are hit when only the home page ranks because organic traffic is more likely to come to other pages for specific services, products or categories on your website or eCommerce store.

 

How to create a list of top eCommerce keywords for your business on Google Ads

 

Before actually diving into Google’s default method and other options, it’s important to evaluate what your head keywords are. These are a set of short keywords that focus heavily on your business, products, and services overall. Within these, there are the more general ones and slightly niche ones- be wary of which ones you take and how many you take of each.

For example, ‘online store’, ‘online business’, ‘eCommerce business’ and ‘shopping cart’ are in the top 4 in the list of popular eCommerce keywords. These may fit your eCommerce business but they’re way too broad to be of any use in diverting traffic to reaching goals.

Instead, zeroing in on keywords like ‘shoes online’ if you’re a shoe retailer or ‘buy t-shirts online’ if you sell clothes might be much for fruitful in your keyword strategy and as keywords on their own.

Method #1: The default way to create a keyword list

 

Step 1. Sign in to your Google Ads account and click the ‘tools’ icon in the upper right corner.

Step 2. Navigate to ‘Planning’ and hit ‘Keyword Planner’.

Step 3. In the ‘Find new keywords’ search box, either type

Your head keywords or similar phrases that match what you are advertising

The URL of a specifically targeted web page or your entire business website

Step 4. Click on ‘Get Started’ to see the table of results.

Step 5. To download selected keywords based on your metrics, tick the checkbox next to the keywords you want to include.

Step 6. Click on ‘Add to Plan’ to save these keywords to your account towards building campaigns.

Step 7. Download the plan as a .csv if required to build offline strategies.

 

Method #2: The AdNabu way to create a keyword list

 

Creating an account and setting up might be easy, but it gets harder to maintain and use these saved keywords in the right way on Google Ads. Many businesses don’t have the time or the resources but desperately need this feature to promote products and services- for them, it’s ideal to get in touch with an SEO or Google Ads experts like AdNabu to correctly finesse the system and leverage every keyword to its maximum potential.

By signing up on AdNabu for free, businesses can learn and understand how to work Google Ads and the Keyword Planner or can allow the team to set up and monitor every aspect for a hands-free experience. Not only does this help to increase conversions by more than 30%, but it also reduces the chances of wasting hard-earned money on wrong strategies and unnecessary processes. The company can also create multiple ad campaigns towards business goals and can identify the best-performing ones with potential of high returns on investments.

Google Ads’ Keyword Planner allows users to download a massive list of related keywords once a head keyword is entered along with the domain or country you want to target.

The terms on the datasheet might be confusing, so here’s a breakdown of a few key subheadings:

Keyword (by relevance): these are keywords related to your entered head keyword ranked by most to least relevant.

Average Monthly Searches: This is a range indicating the average number of times the corresponding keyword has been searched for in a month.

Competition: This column indicates how easy or difficult it would be to rank for that keyword, based on the number of advertisers that showed up for it.

Top of page bid (low range): The lower range of bids that have been paid by advertisers in the past to rank on the top of the page.

Top of page bid (high range): The higher range of bids paid in the past to rank on the top of the page.

Top of Page bids is important for PPC advertising but not so much for organic keyword ranking.

 

Best practices in creating a list of top eCommerce keywords for your business

 

Like with any other tool out there are ways to use Google Ads’ Keyword Planner and there are ways to further finesse it to deliver the results you’re looking for.

 

Best Practice #1: Target specific keywords.

 

Using Keyword Planner, you can zero in on keywords that are as specific as can get to your business, products, and services. It’s always important to find the right broad and long-tail keywords because these bring a huge amount of relevant traffic to your site or destination URL, as they most closely match what a user is specifically searching for.

 

Best Practice #2: Use negative keywords.

 

These keywords are those that are highly irrelevant or at least the least relevant to your business and services. Setting negative keywords help to streamline your keywords list and ensure that ad spend is not wasted on irrelevant keywords that may match one of your key phrases, but in the wrong manner. For example, a luxury clothing dealer would list ‘used luxury clothes’ and ‘second-hand luxury’ as negative keywords because otherwise, it’ll drive irrelevant traffic to their website.

 

Best Practice #3: Optimize landing pages.

 

All elements on the destination landing page need to be improved and optimized to increase conversions. Once a user clicks through a link on a search engine, a landing page is where they reach and if this isn’t convincing, then no keyword strategy will be powerful enough to convert a lead.

 

Best Practice #4: Don’t use a stagnant keywords list.

 

Even though your business goals and target audience remain the same for at least a year, user search queries don’t- they’re dynamic. Keywords need to be updated at least once every six months with the latest search terms and queries so that your content continues to target the right market. On that note, a short keyword list is also a stagnant one, so consider adding in as many (relevant) head, mid-tail and long-tail keywords as possible on the regular.

 

Best Practice #5: Go beyond the popular searches.

 

Focusing on popular keywords is good, but it isn’t enough. These usually have high volumes and high competition so it’s quite a struggle to rank among so many competitors. Since they’re popular, also the most expensive. However, mid-tail and long-tail keywords are extremely effective in boosting conversion, sometimes even more than popular keywords, because they’re specific and unique.

 

Best Practice #6: Look for semantic keywords.

 

Latent Semantic Indexing (LSI) is a method the Google search engine uses to identify exactly what a user is talking about when they enter a keyword, to provide more relevant results. Common semantic keywords can be seen in the drop down that Google shows when a search term is entered. Finding these semantic keywords can add to your keywords list to provide more context, give your content more relevance and rope in more leads.

 

Best Practice #7: Place keywords in the right areas.

 

Just as keyword use is important, it’s equally crucial to use these keywords in the right parts of your content. Content optimization is a different ball game, but a few quick measures would be to put keywords in the actual title and SEO title of the page, in the meta description, in links, and in alternative text for images.

 

Things to look out for while creating a list of top eCommerce keywords

 

Consideration #1: Keywords change by season or trends.

 

For eCommerce stores, trends and seasons are crucial selling periods. Keywords are even more important during these times of the year because they boost leads and traffic. Considering outlining trend-specific and season-specific keywords to use during these times only, so you drive relevant traffic and make your presence known, especially when countless other businesses launch sales at the same time.

 

Consideration #2: Don’t ignore low volume keywords.

 

The 411 on low volume keywords is that you can’t ignore them. These keywords sometimes gain popularity all of a sudden and this is when the leads start rolling in. While it is wise to invest in and bid on low volume keywords, don’t put all your eggs in one basket and divert a heavy chunk of money to this because they are niche keywords that can be hit-and-miss.

 

Consideration #3: Google’s keyword algorithms change.

 

SEO in 2020 is not what it was in 2006 and isn’t what it will be in 2022. Google continuously updates or changes its algorithms to ensure users are finding the most relevant content on their search pages. Marketers must, therefore, keep a watchful eye out for changes like these and be ready to create a new SEO strategy on the fly or risk being buried at the bottom of the page.

 

Conclusion:

 

Performing regular SEO audits, inspecting page elements and making sure the links work fine is just the tip of the iceberg when it comes to leveraging keywords and keyword research to make your web page SEO-optimized. It remains, however, that keywords are crucial to any eCommerce business and the top eCommerce keywords can open up new avenues in customer acquisition and lead generation.